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Photo: O País
The Createc 2.0 Final Gala took place on November 28th at the Standard Bank incubator in Maputo.
Overall winner was the Roots of Creation Studio. Also awarded were Taduma, a company that creates information and communication technologies, and Afrocentric Carapinha Salon, a beauty institute that also acts as a vehicle for the transmission of educational, cultural and health values, in second and third places respectively.
All participating groups were given three minutes to present their projects to an audience businessmen and investors as well as cultural agents and art lovers.
Createc 2.0 was a perfect display of business ideas and individual capacity – the main message, in fact, during the time dedicated to networking at the end of the event.
“It was very difficult, I must say,” was how Tânia Tomé, representing the jury members, began her speech before naming the winning teams.
Tomé shared with her audience the criteria that dictated the winners.
“First, we considered how the problem and the solution was identified. Second, the economic viability of the project itself; and third, how it created its innovation. Coming fourth place was the use of technology to create scalability which, at the end of the day, is what we need from entrepreneurs. And, finally, the presentation – all the content that a pitch should contain in oral form: confidence in presentation, the way you answered the jury’s questions, and the artistic way you presented your products.”
Roots of Creation works in solid waste recycling and reuse, making people aware of the need to reuse and recycle as a way of maintaining good public health and helping to preserve the environment.
The form of action is the creation of artistic objects which communicate with the observers and help them reflect on these matters.
As a start-up “we are challenged to raise awareness, disseminate information on the importance of sound solid waste management, have easy access to our raw material (solid waste) and make our products and services known,” their presentation outlines.
“We intend to hold community workshops and exhibitions, use the media and other digital platforms, create and disseminate video lessons, posters and audios on sound solid waste management and environmental preservation,” the team details.Source: O País
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